Need something for the holidays to spice your love life up, partnered or not? Pornhub has just the answer, as the world’s largest pornography site has just opened its limited time first ever fashion retail store in the heart of SoHo. Read on for some naughty details.
Pornhub, the premiere online destination for adult entertainment, today announced its first retail store, located at 70 Wooster Street in SoHo, which features an array of streetwear, books and select gifts. A boutique version of the popup will also be opening near Milan’s Corso Como street.

Notably, limited reissued garments from Pornhub’s recent sold out capsule collection with streetwear brand Richardson will again be available for purchase as well as other limited edition specially branded Pornhub garments. Additionally, through a partnership with the Museum of Sex, the store offers various products from the Museum’s gift shop, including Taschen books, specialty aphrodisiac apothecary herbs and sex games.
I stopped by there with two of my friends (both former porn stars, mind you) the other night to see what all the fuss was about. Turns out, word gets out quick as there was a massive line outside the door to see what juicy things Pornhub had inside.

You would think it would resonate more like a sex shop per se, but the location fits in with SoHo’s trademark fashion and shops that surround it by keeping it looking elegant and clean, but by offering products designed to test your naughty side. Towards the back, you will find a plush couch that you can lay on and get flogged by your friend or maybe someone you haven’t met yet. Nice.
Two of Pornhub’s biggest stars were there to greet fans and enhance the overall experience. Asa Akira (who I met at the Str8UpGayPorn Awards and she is beyond fabulous), and the equally stunning Dani Daniels took photos with fans and made the whole night that much more fun.
The SoHo store opened for the public for one month on Black Friday. Following the premiere, the store will be open Mondays to Saturdays 11 a.m. to 8 p.m. ET and Sundays from 12 p.m. to 7 p.m. ET until December 20th.
For more information, click on their official site.