Yes, you read that right, a whole entire day dedicated to the wonderful world of Shapewear!
Shapermint is the leading marketplace for those who seek the right piece of shapewear without feeling shame. They kicked off National Shapewear day with an inaugural campaign “Celebrate Your Shape. Wear Confidence”, which encourages consumers nationwide to further the body positivity movement and destigmatize the conversation surrounding shapewear.
What better way to kick off National Shapewear Day than having an extravagantly wrapped double-decker bus equipped with some shapewear goodies ready to take New York City by storm.
With the bus-making stops at Bryant Park, Madison Square Park and Herald Square, three of the busiest and favored neighborhoods, they were guaranteed to get plenty of spectators curious about Shapermint and their body-positivity goals. With this midtown tour, it was their mission to get rid of misconceptions and stigmas about body confidence, shapewear, and the women who wear them!
Shapermint’s week-long campaign surely made everyone feel empowered and more confident in the skin their in, even if shapewear is necessary. In addition to the campaign, Shapermint is currently running a promotion on their website to highlight a few of their best-sellers along with some other items that make shopping for undergarments fun + informative.
Remember real women wear shapewear!
Lets us know how you will celebrate National Shapewear Day going forward!
More than sweet confection floated along the Hudson this past weekend. There was also a great deal of substance and female empowerment to be found at Pier 94. For the second consecutive year, it played host to POPSUGAR Play/Ground. On Saturday and Sunday June 22nd and 23rd, women from all walks of life gathered to hear from movers and shakers in various industries. [Read more…] about POPSUGAR Play/Ground Brings Personality & Empowerment
Last month, I got to experience a taste of how the other half lives. I was invited to Victor De Souza’s launch of his new lipstick line at the swanky makeup store Cos Bar. [Read more…] about Victor De Souza Debuts New Lipstick Line at Cos Bar
Manhattan is one of the greatest places in the world for everything fashion… however much of what you seek comes at a pretty hefty price tag. This is the time of year where locals are trying to get away from it all while still looking fantastic in the process. Woodbury Common, which is a short drive/train ride away from our humble abode, is able to provide you with a unique getaway that includes all your favorite designers and name brands at a much cheaper cost (but still retaining its fabulosity in the process). [Read more…] about Woodbury Common: Where You Fabulously Shop Til You Drop
Fashion is a language that is universal for everyone, however inclusivity has not always been in that definition. More and more we are starting to see brands recognize and showcase people that are more diverse in many ways… and are loving it in the process! [Read more…] about Finding Ashley Stewart’s 2nd Annual Contest Was A Major Success
The FOMO that I experienced from not attending BELLA New York’s Hamptons White Party this year was so epic that I’m still seething from all the fabulousness that I missed out on. [Read more…] about Simply Fab: BELLA New York’s Sixth Annual Hamptons White Party Recap
BELLA New York should really just change their name to “Simply Fabulous” as its Editor-In-Chief Courtenay Cooper Hall makes sure that every single issue that is put out is chock full of the best of the best in terms of style, beauty and more for the everyday Manhattanite. Bella’s latest party exemplified that, as they celebrated the launch of their beauty issue with mother-daughter duo Alexa Ray Joel and Christie Brinkley. [Read more…] about BELLA New York Hosts Beauty Issue Cover Launch Party with Alexa Ray Joel
If you’ve been living under a rock then it would be no surprise that you’re not aware of the tremendous influence the health and wellness industry has on our lives. Remember the days when going to the gym was dreadful, now it’s a past time that people do with friends and family as a way to stay connected. [Read more…] about How Gym+Coffee Can Help You With Your Busy Manhattan Lifestyle
The third part of our travel series in Butler County, Ohio focuses on all the amazing places one can go to for a fabulous shopping experience. We already gave you all the delicious places to dine and dish at while in this amazing area of the Midwest (see part one here and part two here), and now its time to pack up the car and drop some dough on a variety of items that will make your luggage even heavier upon airport arrival. [Read more…] about A Manhattanite in Butler County, Ohio: Where to Shop?