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Earth Day Initiative
Credit: Earth Day Initiative

Earth Day Initiative, a non-profit that promotes environmental awareness and solutions through partnerships with schools, community organizations, businesses and governments, announced the expansion of its Do Just 1 Thing campaign leading up to the 50th anniversary of Earth Day in 2020 with several community solar projects in NYC.  The campaign aims to switch apartments, homes and offices to clean energy like wind and solar and will be featured at the Earth Day Initiative’s annual Earth Day events taking place from April 15th to the 22nd this month.  Here’s why you should attend at least one. 

Individuals across the country can support clean energy with their monthly utility bill simply by filling out a quick form online.  With a few clicks of a button, people can make an ongoing real-world impact with each month’s utility bill. With the community solar projects in New York City, Earth Day Initiative’s partners are building brand new rooftop solar farms in the Bronx and Queens and anyone living in the five boroughs of New York City can lease portions of the panels, allowing them to support the development of brand new renewable energy in New York City, while saving them money.

Credit: Earth Day Initiative

“I’m routinely asked, ‘what’s one thing I can do to have a positive impact on the environment?’” said Earth Day Initiative Executive Director, John Oppermann. “The Do Just 1 Thing campaign answers that question.  We provide you with one super simple thing you can do to make a big impact.”

The Do Just 1 Thing campaign will be featured at Earth Day New York, one of the most popular Earth Day events in the country, taking place in Union Square on Sunday, April 15th from 12pm – 7pm. Free and open to the public, the annual festival celebrates Earth Day and offers visitors easy, actionable ways to make more sustainable and environmentally conscious choices in their everyday lives.

Event highlights include:

  • Dozens of exhibitors, including green lifestyle products and services.
  • Live performances, talks, entertainment.
  • Activities for kids and adults alike.
  • Clothing and electronics collection for free recycling by DSNY.
  • Local food and beverage vendors.

The world debut of GoGo Cardboard Balance Bike by I.G. Cardboard Technologies, which uses its groundbreaking technology to make products primarily of recycled cardboard and plastic plus organic glue and paint.  The GoGo is lighter (5 lbs.), stronger (can hold over 200 lbs.) and greener (made from recycled materials and fully recyclable) than any competitive product on the market.

An interactive booth from Korean beauty brand Innisfree will feature its new biodegradable sheet masks. The brand responsibly sources most of its natural ingredients from Jeju, a volcanic island of the coast of Korea. Innisfree is passionate about maintaining the purity of this pristine oasis and is replicating its preservation efforts on Jeju Island globally through reforestation and recycling programs.

Credit: Earth Day Initiative

On Friday, April 20th, Earth Day New York will organize the 4th annual Earth Day 5K Green Tour. New Yorkers are invited to get outside and visit green organizations around the city.  The tour will include a visit to a living green wall and a Broadway theater that’s going green, among other unique destinations. It’s a great way to get outside in advance of Earth Day to support great green sites and find out how to get involved, volunteer, and stay connected with green NYC throughout the year. For more information or to attend, visit here.

The Earth Day Initiative will also have a presence at NYC’s largest weekly curated market, Grand Bazaar NYC (100 W. 77th Street), on Sunday, April 22nd.