
Just in time for World Cup mania, Alex Hill has graced the New York stage with the attention-grabbing solo show, Why I Stuck a Flare Up My Arse For England. While the title seems like clickbait, the result is a heartfelt and universally relatable story about how far we are willing to take our passions and what we do to find community.
The inspiration for Hill’s story (he both wrote and stars in the piece) comes from a young Brit named Billy Kinley. After several beers and a few bumps of coke, Kinley decides to shove a lit flare in his nether region during Euro 2020. It drew worldwide attention, and the video went viral.
Beneath the outlandish action is a young man searching for a sense of belonging and true camaraderie. Aside from his childhood best friend, his mates are mostly ruffians who don’t have his best interests in mind. Still, he clings to them.
Through drug problems, failed dating schemes, and other tragedies, Kinley takes an introspective inventory to rebuild the wreckage of his life.

Hill’s play arrives from London’s West End and the Edinburgh Fringe Festival and has received much acclaim in both places. It’s easy to understand why. Director Alex Turner brings sharp direction and focus to the tale, keeping the action moving at a brisk clip. Hill is incredibly likeable and instantly brings the audience with him for the crazy ride.
Ultimately, his story reminds us to look out for one another and that loyalty matters. And although we probably didn’t need to be warned, it serves as a cautionary tale to not stick lit objects into any human orifice.
Hurry! After tomorrow, the flare is extinguished. You’ll be sorry to have missed it.
Why I Stuck a Flare Up My Arse for England runs through July 18, 2026 at SoHo Playhouse 15 Vandam Street, NY, NY. For tickets and information, click here.

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